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Political parties campaign on social media for Corporation Elections
- by Webdesk
- 13 Jan 2017
Move over only ground campaigning, massive public rallies and open mohalla discussions, this time around political parties and their candidates are using social media like facebook and twitter for campaigning. From posting pictures of visits, Facebook lives, uploading videos, using WhatsApp or using innovative hashtags, candidates are trying it all.
Many sitting corporators have started campaigning from their wards. Pravin Chheda, Congress corporator and Opposition leader in the Brihanmumbai Municipal Corporation (BMC) did a Facebook live on Monday to interact with people from Ghatkopar on traffic issues.
“I will be doing a live every Monday on different topics. It is easy to connect with people and the best part is you get instant feedback. I have also been using YouTube for my campaigning,” Chheda said.
Another congress corporator, Asif Zakaria from Bandra, has been promoting his work done in Bandra on social media. He is even using innovative hashtags like ‘BandraMatters’. “I am not so tech-savvy but I am using different social media websites as it is easier to connect with people. This medium also helps you as it is not a very on-your-face kind of campaigning.”, he said.
Rais Shaikh, group leader of Samajwadi Party in the present BMC and sitting corporator from Govandi area, said that Whatsapp and Facebook have helped him reach a large audience. Rais Shaikh is contesting this time around from Byculla Ward no. 211.
“One of my speeches where I also did a Facebook live of about 35 minutes had about a thousand views. We have already created about 40 WhatsApp groups, which helps us connect with people from the constituency,” Shaikh said.
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